Independent streetwear brand and creator community — identity, product, photography and content, built solo from scratch.

Brand Identity · Naming · Merch · Photography · Social · Video

Full brand identity and capsule collection for a youth streetwear line — from mascot concept through to a cast, shot and edited campaign.

Brand Identity · Naming · Product Design · Casting · Video Direction

AI-generated lookbook and a run of vertical films built to launch a single hoodie.

AI Content · Lookbook · Video Direction · Social

Music videos, art films and AI video work outside of the brand projects.

Music Video · Art Video · AI Video